EPP (Endpoint Protection Platform) prevents known threats from executing. EDR (Endpoint Detection and Response) detects what evades prevention and gives you the tools to investigate and respond. EPP is necessary but not sufficient. EDR is the difference between knowing you have a problem and finding out from your customers.
Bitdefender packages capability across four SME tiers. The pricing differential between tiers is small; the capability differential is enormous.
Match your tier to your regulatory and contractual obligations, not to your budget. Underbuying creates audit findings; overbuying wastes money.
IBM Cost of a Data Breach 2024: organisations with EDR detected breaches 100 days faster on average and saved €1.32M per breach versus EPP-only. The annual cost difference between Premium and Enterprise tiers for a 50-endpoint SME is ~€2,400. The break-even is one prevented incident per decade.
The licence is the cheap part. The expensive part is having someone who reads the alerts. EDR/XDR without 24/7 monitoring is shelfware. Three options.
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